The confounding Youth Vote propelling the Obama Movement

Last week Terry Moore a fellow El Paso County volunteer who started on this journey with the Obama Movement almost a year ago and who also is not youthful like me, sent me this interesting link about this year's polling and why it has been so inconsistent. The link to USA Election Polls stated that the big national pollsters were

"NOT not been fully representing the support Barack Obama gets at the polls because the demographic composition of those going out to the polls tend to be under-represented in traditional polling based on previous turnout."

The pollster who has incorporated Obama's demographic composition is Decision Analyst Inc. a firm of 175+ employees serving Fortune 500 companies in the U.S., Canada, Western Europe, Latin America and Asia. They describe themselves where their name reflects their philosophy as firm that is:

"decision-oriented, analytical marketing research company that believes the analysis of research data must lead to marketing decisions and to marketing actions...We are committed to innovative thinking and innovative solutions...We believe in the synergistic blending of qualitative and quantitative methods to help achieve innovative marketing solutions."

You can read their press releases predicting a big Obama victory in Ohio and Texas here. But what demographics are we talking about. The most obvious is the Youth VOTE or 18 to 29 year olds. Here are some statistics to ponder the depth of these new demographics, sourced through Future Majority, Milwaukee's JS Online and Obama Movement Book

1. Iowa Caucus: Youth Vote triples in turnout; 59% for Obama
2. South Carolina Primary: Youth Vote triples in turnout; 67% for Obama
3. Missouri Primary: Youth Vote triples in turnout; 65% for Obama
4. Virginia Primary: Youth Vote QUADRUPLES; 76% for Obama
5. Maryland Primary: Youth Vote triples in turnout 64% for Obama
   
6. Wisconsin Primary: Youth Vote doubles in turnout; 70% for Obama